How Did We Get Started?
In 2014, Marifer Vergara had a brainwave. After leaving her job as a publicist for Hollywood actress Sofia Vergara in order to get married and start a family, she observed that while her growing son always refused to eat his vegetables, he seemed to have no problem wolfing down ketchup. She realized that she might be able to get him to eat his vegetables – and in so doing solve an age-old mom problem – by finding a way to mix veggies into his ketchup. Armed with this idea, she contacted fellow mom Gina Eckstadt, a professional chef with 15 years of experience working in America's best restaurants and hotels, budding food scientist from UC Davis, and beekeeping enthusiast to help develop a recipe.
Working together, they created Veg’d Organics Veggie Packed Ketchup, a ketchup made with ‘hidden veggies’ that soon became popular all over South Florida. Kids and adults, tested the veggie packed ketchup, and the verdict was unanimous. Two thumbs up! As the ketchup grew in popularity the duo decided to move the operation into a professional factory, expand the product range and rebrand in line with their business growth.
The result is Better Ketchup, a healthy, organic range of veggie-packed food condiments made with no artificial ingredients and no high fructose corn syrup. Imagined by a mom, created by a chef and loved by kids of all ages, Better Ketchup aims to help people eat more vegetables and become healthier by creating delicious and nutritious variants of everyday condiments and sauces. The growing Better Ketchup product line currently includes the flagship ketchup with hidden veggies,as well as a Save the Bees -Hold the Honey Maple Sweetened Mustard” coming to market soon.
To find out more about what we do, or to ask questions and make suggestions, contact us at www.BetterKetchup.com